Choose the right level of help for the growth constraint in front of you.
Every founder hits a point where effort stops turning into momentum. The COMPASS Method stack gives you a clear next step. Herald helps founder-led businesses diagnose what is constraining revenue and choose the right support. You can get done-for-you execution through COMPASS Method HQ, founder advisory through School of Scale, or future software through the COMPASS Method Operating System.
ONE TACTIC OR AN ENTIRE SYSTEM?
You got past the first million on grit, instinct, and customer proximity. Revenue is real. The team is real. But once growth gets quiet, the next move matters. A diagnostic system finds the hidden constraint that more tactics will miss.
Traditional Growth Fixes
The COMPASS Method
$25
From $8,500/mo
Founders need a clear read on what is actually constraining revenue, followed by the right level of support to remove it without overbuilding the company.
That is what the COMPASS stack is built to do. Start with the framework. Let CMOS find the constraint. Let CMSOS help you fix it. Let CMHQ fix it for you.
40+
3.2x
$2.4B+
The COMPASS Method identifies the 1 to 3 constraints stalling growth and gives founders the right path to remove them.
The 7-Step COMPASS Diagnostic
Competitive Set Analysis
Offer & UX Mapping
Messaging Audit
Personnel & Platforms
Avatar Profiling
Strategic Synthesis
Strategic Plan
WHAT THE STACK GIVES YOU
At every level, COMPASS gives you a clearer read on where growth is stuck. You can learn the framework through the book, run the diagnostic with CMOS, get coaching and advisory through CMSOS, or have CMHQ install the team to execute.
The goal is to know the constraint, choose the right support level, and remove it with discipline.
The right level of help for the constraint.
THE COMPASS STACK.
Not every founder needs the same level of support. Some need the framework. Some need the diagnostic. Some need coaching, community, and senior advisory. Some need a team to take the work off their plate.
The stack is built so you can enter at the right level and move up only when the constraint, capacity, or stage requires it.
COMPASS Method HQ
School of Scale
COMPASS Method Operating System
Book
WHAT EACH LEVEL IS BUILT FOR.
Choose the level based on the constraint, your internal capacity, and whether you want to learn it, lead it, or delegate it.
THE BOOK BUILDS THE LENS
Use the COMPASS Method book when you need the framework, language, and sequence before buying software, coaching, or execution.
CMOS FINDS THE CONSTRAINT
CMOS gathers the inputs, applies the trained frameworks, and shows where growth has stalled so your next move is not based on instinct alone.
CMOS PROTECTS THE BUDGET
The platform helps you avoid spending on channels, hires, or campaigns before the real constraint has been named.
CMSOS HELPS YOU FIX IT
CMSOS is for founders who want to stay in the driver's seat while getting coaching, advisory, and a sharper operating rhythm.
RISING TIDE IS A MASTERMIND
Monthly hot seats, a Slack community, and twice-a-year in-person meetups are included because founders need sharp rooms, not just content.
TREY PLUS SENIOR OPERATORS
CMSOS puts Trey AND his vetted network of senior business strategy leaders in your corner as you work the constraint.
CMHQ FIXES IT FOR YOU
CMHQ is the done-for-you path. The team takes the COMPASS diagnosis, builds the plan, and executes across the revenue system.
ONE LANGUAGE ACROSS THE STACK
Book, platform, school, and HQ all use the same diagnostic model, so the work compounds instead of restarting at every stage.
The Team Behind The System.
